Janice Lozano
GenM is an education platform that provides free courses, hands-on work experience, and certifications. The platform offers a digital apprenticeship program where student marketers work with small business owners over a 3-month period. This apprenticeship is unpaid for students, who gain work experience and build their resumes, but businesses pay a fee to access the platform's tools and support. The businesses benefit from free labour provided by enthusiastic students who are motivated to learn. GenM also offers free online courses to prepare students for their apprenticeships, and helps them find freelance work after they gain experience.
| Characteristics | Values |
|---|---|
| Students pay | Nothing |
| Businesses pay | A small fee to the platform |
| Apprenticeships last | 12 weeks |
| Work experience | Unpaid |
| Business owners | Pay a membership fee |
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What You'll Learn
GenM is a platform that connects students with businesses
GenM is an online platform that connects students with businesses, providing a mutually beneficial service for both parties. The platform offers a range of services, including online courses, apprenticeships, and certifications, all designed to enhance students' skills and employability.
For students, GenM provides an opportunity to gain valuable work experience and build their professional network. The platform offers free online training courses in digital marketing, which students can complete at their own pace. These courses cover various topics and subtopics, presented in a simple and accessible manner. After completing the courses, students can move on to the apprenticeship program, where they are matched with businesses seeking digital marketing assistance. Each apprenticeship lasts around 90 days, during which students gain hands-on experience working with business owners. This real-world experience is highly valued by employers and can give students a competitive edge in the job market.
The platform also facilitates the formation of marketing teams, allowing students to collaborate with their peers and develop leadership skills. Additionally, GenM helps students showcase their work through profiles that double as portfolios. This feature enables employers to identify and reach out to talented individuals directly through the platform.
For businesses, GenM offers a cost-effective way to access talented digital marketers. Businesses pay a small fee to join the mentorship program and gain access to enthusiastic and knowledgeable students. This fee is significantly lower than the cost of hiring a full-time employee, making it an attractive option for small businesses and start-ups. Businesses benefit from almost-free labour provided by motivated students who are eager to learn and contribute.
GenM also provides businesses with the necessary tools to make the mentorship process smooth and efficient, such as contracts and communication platforms. The platform ensures that businesses are rigorously vetted, giving students the opportunity to learn from experienced and successful business owners.
Overall, GenM acts as a bridge between students seeking work experience and businesses in need of digital marketing support, creating a symbiotic relationship that benefits both parties.
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$26.81 $54.99
Students gain work experience, businesses get an extra hand
GenM is an education platform that provides free courses, hands-on work experience, and certifications. The platform offers digital apprenticeships where student marketers work with small business owners over a 3-month period. This is unpaid for the students, who gain valuable work experience, and a small monthly membership fee is charged to the businesses, who benefit from an extra pair of hands.
Students can sign up and complete their profile in just 5 minutes, then they can access training materials, videos, and tests on digital marketing topics. After this, they are matched with businesses who need digital marketing help. Each apprenticeship lasts 12 weeks, with a minimum of 5 hours of work per week, and students can work remotely and from anywhere in the world.
Students benefit from gaining work experience, building a professional network, and receiving feedback and guidance from businesses. They can also showcase their work on their profiles, which double as portfolios, and can lead to job offers. It is a great way for students to build their resumes and gain real-world experience, as well as make industry connections.
Businesses, on the other hand, gain access to enthusiastic students with the necessary knowledge and a motivation to learn. They get help with marketing tasks and an extra hand in growing their companies, all for a very reasonable cost. It is a win-win situation for both parties.
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Students do not get paid, but businesses pay a fee to GenM
GenM is an education platform that offers free online courses, hands-on work experience, and certifications to students. The platform provides a unique opportunity for students to gain valuable work experience and build their resumes, without any monetary expenses.
While students do not receive monetary compensation for their participation in the program, they benefit from gaining practical skills and knowledge through their collaboration with businesses. This work experience can be highlighted on their resumes and LinkedIn profiles, enhancing their employability and career prospects.
On the other hand, businesses that join GenM pay a small fee to be a part of this mentorship program. For a monthly membership fee of $49, businesses gain access to a talented pool of students eager to gain experience in digital marketing. This fee covers the cost of GenM's marketplace tools and support, including contracts, rating tools, and communication platforms to facilitate collaboration between students and businesses.
By paying this fee, businesses can offer hands-on experience to students over the internet. They can provide mentorship and guidance to students while also receiving enthusiastic and knowledgeable help with their digital marketing efforts. This creates a mutually beneficial relationship, as businesses can gain an extra hand in growing their companies, while students obtain valuable feedback and industry experience.
Overall, the GenM platform bridges the gap between students seeking job opportunities and businesses looking for digital marketing support. While students do not get paid directly, they gain invaluable experience and skills, while businesses pay a reasonable fee to access a talented workforce and grow their companies.
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Businesses profit from free labour provided by students
GenM is an education platform that provides courses, hands-on work experience, and certifications for free. The platform offers a digital apprenticeship where student marketers work with small business owners over a 3-month period. The students do this unpaid as part of their training to gain work experience. Businesses pay a $$49 monthly membership fee to access marketplace tools and support. While students gain valuable work experience and feedback, businesses benefit from free labour and an extra hand in growing their companies.
The GenM platform connects digital marketing interns with businesses, allowing them to hire talent for almost free. While students gain work experience and build their resumes, businesses profit from free labour and save costs on hiring skilled workers. This practice of hiring interns or students for unpaid work is not uncommon, and many businesses across industries take advantage of free or cheap labour provided by students.
In the field of marketing, for example, students can offer their services for free or a small fee to gain experience and build their portfolios. Similarly, in other industries, such as advertising, engineering, and teaching, students may be expected to take on internships or co-ops as part of their curriculum, often without pay. While this provides valuable learning opportunities for students, it also results in businesses profiting from free or low-cost labour.
While some argue that this is a mutually beneficial arrangement, with students gaining experience and businesses receiving much-needed help, others argue that it is unethical and exploitative. Critics point out that students are providing valuable labour that businesses would otherwise have to pay for, and that it disadvantages those who cannot afford to work for free. Additionally, universities and colleges benefit financially from having graduate students teach courses or perform other tasks, as they avoid paying salaries to full-time employees.
Overall, while the practice of businesses profiting from free labour provided by students may offer some benefits to both parties, it raises ethical concerns and contributes to inequalities in the job market.
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GenM provides students with feedback and guidance
GenM is an education platform that provides free courses, hands-on work experience, and certifications. The platform offers digital apprenticeships where student marketers work with small business owners over a 3-month period. This is unpaid for the students, who gain work experience and feedback, and the businesses pay a fee to access marketplace tools and support.
The mentorship program allows students to connect with business owners and learn from their years of experience and marketing knowledge. This real-world experience is highly valuable for students, who can add it to their resumes and build their professional profiles. The businesses benefit from enthusiastic students with relevant knowledge who are motivated to learn.
GenM also offers free online courses to prepare students for their apprenticeships. These courses cover various digital marketing topics and subtopics, presented in a simplistic and digestible manner. Students can move at their own pace, making it convenient for those with busy lives. After completing the courses and apprenticeships, students can start making money as freelancers by connecting with businesses seeking marketers.
Additionally, GenM provides students with the opportunity to form their own marketing teams with other apprentices. This feature allows students to gain leadership experience and create something they can be proud of. The platform supplies all the necessary tools, such as contracts and communication channels, to ensure a smooth and supportive learning journey.
Overall, GenM's combination of mentorship, feedback, and practical experience empowers students to develop their skills and build successful careers in digital marketing.
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Frequently asked questions
No, students are not paid for their work as it is part of their training to gain work experience.
Yes, businesses pay a small fee to be part of the mentorship program.
Businesses pay a $49 monthly membership fee to access GenM's marketplace tools and support.
